{"id":399,"date":"2018-11-06T04:35:10","date_gmt":"2018-11-06T04:35:10","guid":{"rendered":"https:\/\/scgmarketingsystems.com\/blog\/?p=399"},"modified":"2021-04-04T14:55:57","modified_gmt":"2021-04-04T14:55:57","slug":"why-your-business-needs-facebook-cover-videos","status":"publish","type":"post","link":"https:\/\/scgmarketingsystems.com\/blog\/why-your-business-needs-facebook-cover-videos\/","title":{"rendered":"Why Your Business Needs Facebook Cover Videos?"},"content":{"rendered":"\n

Facebook released a new feature that allows businesses to have a video at the top of their business page instead of a static picture. Facebook cover videos are an excellent way to drive traffic to your website and help convert that traffic into opt-ins for your email list or a paying customer\/client.<\/p>\n\n\n\n

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The Facebook cover video feature is relatively new, and many businesses have yet to add cover videos to their business page; therefore, you have an opportunity to get the competitive edge over your competition by adding a cover video to your Facebook business page.<\/p>\n\n\n\n

Facebook video cover format is another form of online video marketing. Did you know that higher than 50% of mobile traffic comes from online videos? There are still countless businesses that aren\u2019t capitalizing on this profitable marketing channel. With a cover video, you can capture the visitor’s attention quicker than with just a static picture at the top of your business page.<\/p>\n\n\n\n

One thing to consider whenever you use online video to market a service or product the caliber of the video will be the determining factor in the results you get.<\/p>\n\n\n\n

A poorly made, hard to see or hear video will not do much to make you look like an expert in your niche. No one expects Academy Award caliber videos, but the video must be well laid out and visually appealing.<\/p>\n\n\n\n

Of course, as with all things, there are some essential tips you need to keep in mind to be able to capitalize on this new feature for Facebook business pages.<\/p>\n\n\n\n

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